Smart and seasoned
foreign travelers to the Philippines can figure it out right away when they see
- thought-provoking, fun advert signs and witty wordplay in Taglish
(Tagalog-English) in different places and small towns. Tonyboy O. explains
why so much wit - "We came from a country where
you require a sense of humor to survive. We have a 24-hr comedy show here
called the government and a huge reserve of comedians made up mostly of
politicians and bad actors."
foreign travelers to the Philippines can figure it out right away when they see
- thought-provoking, fun advert signs and witty wordplay in Taglish
(Tagalog-English) in different places and small towns. Tonyboy O. explains
why so much wit - "We came from a country where
you require a sense of humor to survive. We have a 24-hr comedy show here
called the government and a huge reserve of comedians made up mostly of
politicians and bad actors."
CLEVER AND REDESIGNED ADS,
SIGNS AND WORDPLAY
SIGNS AND WORDPLAY
Flower shop in Dilliman, Quezon City
- PETAL ATTRACTION
- PETAL ATTRACTION
Sewing accessories shop - BEADS AND
PIECES
PIECES
Chinese pastry shops - HOLLAND HOPIA AND
POLAND HOPIA (Holland Hopia is owned by a man named Ho and Poland Hopia is run
by a man name Po. Another meaning is Ho and Po are Tagalog words of
respectful greetings to each other)
POLAND HOPIA (Holland Hopia is owned by a man named Ho and Poland Hopia is run
by a man name Po. Another meaning is Ho and Po are Tagalog words of
respectful greetings to each other)
On Congressional Avenue in Manila -
PARKING FOR COSTUMERS ONLY.
PARKING FOR COSTUMERS ONLY.
A restaurant in Baguio - WANTED: BOY
WAITRESS
WAITRESS
On highway in Pampanga - WE MAKE MODERN
ANTIQUE FURNITURE
ANTIQUE FURNITURE
On the photography window shop in
Cabanatuan - WE SHOOT YOU WHILE YOU WAIT
Cabanatuan - WE SHOOT YOU WHILE YOU WAIT
On the glass wall in an eatery in Panay
Avenue, Manila - WANTED: WAITER, CASHIER, WASHIER (Juan or Jack of all
trade)
Avenue, Manila - WANTED: WAITER, CASHIER, WASHIER (Juan or Jack of all
trade)
A shoe store in Pangasinan - WE SELL
IMPORTED ROBBER SHOES (Could these be the sneakiest sorts of
sneakers?)
IMPORTED ROBBER SHOES (Could these be the sneakiest sorts of
sneakers?)
A house in Jaro, Iloilo - HOUSE FOR
RENT, FULLY FURNACED (Call it a 'Summer House')
RENT, FULLY FURNACED (Call it a 'Summer House')
A ticket window sign at a ferry pier
outside Davao, southern Philippines -
outside Davao, southern Philippines -
ADULTS: 1 USD
CHILD: 50 CENTS
CADAVERS: SUBJECT TO
NEGOTIATION
NEGOTIATION
LOVE OF THINGS
AMERICA
AMERICA
A Manila Bakery - BREAD
PITT
PITT
A bread shop - ANITA
BAKERY
BAKERY
A 24-hour restaurant - DORIS DAY AND
NIGHT
NIGHT
A garment shop - ELIZABETH
TAILORING
TAILORING
A hairdresser - FELIX THE
CUT
CUT
A Makati fast-food place selling maruya
(banana fritters) - MARUYA CAREY
(banana fritters) - MARUYA CAREY
A water-engineering firm - CHRISTOPHER
PLUMBING
PLUMBING
A boutique - THE WAY WE
WEAR
WEAR
A video rental place - LEON KING VIDEO
RENTAL
RENTAL
A restaurant in the Cainta district of
Rizal town - CAINTACKY FRIED CHICKEN
Rizal town - CAINTACKY FRIED CHICKEN
A local burger restaurant - MANG
DONALD'S (Mang is Filipino word for Mister)
DONALD'S (Mang is Filipino word for Mister)
A doughnut shop -
MACDONUTS
MACDONUTS
A shop selling selling lumpia (eggrolls)
in Makati - WRAP AND ROLL
in Makati - WRAP AND ROLL
2 butcher shops - MEATING PLACE AND
MEATROPOLIS
MEATROPOLIS
Source: The Far Eastern Economic
Review
Review
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